Selected Portfolio

Client Work

2020

Lily Seto Coaching & Consulting

Lily Seto asked me to update her professional website to facilitate her current business goals. I refreshed the copy on her Squarespace site and made some key design and navigational changes. I also helped Lily with a LinkedIn profile update and a few other design needs.

2019-2020

Innovate Inclusion

I had the chance to work with Sarah Juma, the Co-Founder of Innovate Inclusion, a non-profit that supports underrepresented entrepreneurs. Over about six months, I managed the organization’s Twitter, Facebook, Instagram, and LinkedIn accounts, provided website support, and wrote several blog interviews featuring local BIPOC entrepreneurs. It was a pleasure to help Innovate Inclusion connect and widen its network.

Valerie helped me update my website and LinkedIn profile and to design a marketing flyer for me and I was delighted with her client-centred focus. I see that I already have had many potential clients viewing my profile. Thank you for your professionalism, Valerie! I am more than happy to recommend you…your suggestions make a lot of practical sense and I appreciate your creativity in the process.

Lily S., Client (June 2020)

Contributed Articles

The Sustainable Student, July 2020

Article: How To Reduce Your Food Waste

In this contribution to The Sustainable Student, the student-run blog from the Sustainable Ambassadors at the University of Guelph Sustainability Office, I share my tips and tricks to reducing organic waste in the kitchen.

Idea Exchange, May 2020

ARTICLE: A LOOK AT SOCIAL MEDIA DURING COVID-19

I have been a volunteer with children’s programming at the Idea Exchange, the Cambridge Public Library, since 2019. As the COVID-19 lockdown continued, the Volunteer Coordinator asked me to write an article about how the pandemic has affected social media for the first issue of their new “Quaranzine”.

ClimateActionWR, July 2020

Article: Waterloo Region’s Evolving Workplace Sector | Part 1: The Story So Far

This article, co-authored with Miranda Burton and the ClimateActionWR team, is about the progress of climate emissions reduction in Waterloo Region workplaces. You can also read Part 2 of this series.

Idea Exchange, July 2020

Article: Community Help for Endangered Baby Turtles

In Spring 2020, rare, a local conservation organization, put out a call for help to protect endangered turtle eggs, and the community answered. I interviewed Dave, a community member, about his experience building turtle protectors.