Caitlin’s Story: A Sea Smart Journey
Telling Caitlin’s journey with Sea Smart from student to volunteer to staff member.
The Four-Day Work Week: A Gift or a Curse?
Written for Leadership Wellness Lab. Check out the portfolio page for this client. In recent months, the topic of the “four-day work week” has become more prevalent as the global workforce re-examines how we think about our typical work routines. At first glance, this sounds wonderful. After all, who hasn’t wished for more long weekends? …
Your Business Instagram Checklist
Your handy checklist to posting on a Business Instagram account (which is NOT the same as a personal one!).
The Power of the Freelance Network
When you hire a freelancer, you’re tapping into an entire network of professionals.
Millennial Dreams for Our Hometown
A reflection on our adopted hometown for the Welcome Cambridge event at the Idea Exchange.
The Drive-In: A Perfect COVID-19 Activity
For the 6th issue of the Idea Exchange Quaranzine, I took myself on a solo date to experience the local drive-in for the first time.
Waterloo Region’s Evolving Workplace Sector | Part 2: Looking Towards The Future
Contributed article: About the future of climate emissions reduction in Waterloo Region workplaces.
Community Help for Endangered Baby Turtles
Contributed article: A local conservation organization put out a call for help to protect endangered turtle eggs, and the community answered.
Waterloo Region’s Evolving Workplace Sector | Part 1: The Story So Far
Contributed article: About the progress of climate emissions reduction in Waterloo Region workplaces, featuring #evolv1, a local net-positive building.
How to Reduce Your Food Waste
Contributed article: I share my tips and tricks to reducing organic waste in the kitchen.
A Look at Social Media during the COVID-19 Quarantine
It’s been almost two months since Premier Ford declared Ontario to be in a state of emergency. Our lives have been turned upside down, and many people are turning to social media to connect (and commiserate).
Social Listening: The Most Important Thing You Should be Doing Right Now
To ensure you’re ready to hit the ground running post-COVID, you should be social listening.
Community-based Social Media Boosts Local Businesses during COVID-19
Social media communities are proving helpful for local businesses whose existences are being threatened by COVID-19.
Communication: Your Ticket to Recruiting Great Volunteers
Volunteers are extraordinarily valuable to organizations, especially non-profits and charities. Attracting great ones comes down to the way you communicate with them.
Creating an Indigenous-focused Beauty Company
I had the pleasure of interviewing Jenn Harper, Founder and CEO of Cheekbone Beauty Cosmetics, about her entrepreneurial journey.
The Two Ways to Give Your Website a Boost
The difference between search engine optimization and search engine marketing, and why you probably need both.
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