I supported The Letter M Marketing team by providing digital marketing capacity to their clients in various sectors including HVAC and telecom. Work included digital marketing strategy, social media management and advertisements, written content, website updates, and Google search/display advertisements.
I also trained a TLM team member in the basics of Google and Facebook advertisements. While this was an introductory education, this gave them the ability to maintain and adjust existing campaigns as they explored increasing the team’s overall capacity for digital marketing.
Note: Because I was a subcontractor, I’m unable to share specific details of this work.
“Valerie Chong has been an invaluable partner for The Letter M over the past year. We have relied on her leadership to develop, implement and monitor digital marketing strategies for clients in various sectors. Valerie has given us smart, informed guidance, writes creative and precise copy, and is terrific at monitoring data and adjusting campaigns along the way. We have also valued her responsiveness and project management skills. I strongly endorse Chong Communications.” – Doug MacMillan, President, The Letter M