SAI Platform: Research, stakeholder interviews, copywriting, layout planning
“Valerie is a seasoned professional and I won’t hesitate to engage her for future communication needs. Throughout the scoping of the work, engaging of key stakeholders for quotes and input, and completing a professionally, researched document, Valerie was extremely approachable, was clear and accommodating of our timelines and the needs of our members, despite significant differences in time zones and availability. The quality of the writing fit the tone and message well; Valerie curated this specifically to our audience from the start of our discussions. I look forward to working with Valerie on future projects!”
Nick Betts, Director, Americas, SAI Platform
(click image to view full case study)
Women’s Executive Network: Social media management and community building (ongoing, including live social media coverage of 2020 Virtual Top 100 Leadership Summit)
“If you are looking for an enthusiastic and creative marketing consultant, I highly recommend Valerie Chong. We have used her services (Chong Communications) for our social media marketing for a number of months, at the peak of our social calendar, and she is responsive, precise and knowledgeable. She has not only met our social needs but offered additional services and ideas.”
Virginia Johnson, Marketing & Creative Coordinator, Women’s Executive Network
Dogs In The Park: Digital Marketing Strategy & Management including Advertising (Facebook, Google), Website copy and design updates
“Working with Valerie has been a treat! Valerie helped us to capitalize on the opportunities that came during the pandemic. Her way of looking at marketing has helped us turn what could have been a difficult and disastrous situation into a wonderful opportunity for us to grow. Thank you Valerie; your professionalism, enthusiasm and encouragement has really made the difference to us at Dogs in the Park.”
Sue Alexander, Principle, Dogs In The Park
Lily Seto Coaching and Consulting: Website copy and design updates, LinkedIn profile update, various graphic design needs
“Valerie helped me update my website and LinkedIn profile and to design a marketing flyer for me and I was delighted with her client-centred focus. I see that I already have had many potential clients viewing my profile. Thank you for your professionalism, Valerie! I am more than happy to recommend you…your suggestions make a lot of practical sense and I appreciate your creativity in the process.”
Lily Seto, Principle, Lily Seto Coaching and Consulting
The Letter M: Digital marketing campaigns (Google Search/Display, Facebook)
“Valerie Chong has been an invaluable partner for The Letter M over the past year. We have relied on her leadership to develop, implement and monitor digital marketing strategies for clients in various sectors. Valerie has given us smart, informed guidance, writes creative and precise copy, and is terrific at monitoring data and adjusting campaigns along the way. We have also valued her responsiveness and project management skills. I strongly endorse Chong Communications.”
Doug MacMillan, President, The Letter M
Details and additional examples of client work available upon request. Visit the Chong Communications blog for all recent non-client writing.
A reflection on our adopted hometown for the Welcome Cambridge event at the Idea Exchange.
For the 6th issue of the Idea Exchange Quaranzine, I took myself on a solo date to experience the local drive-in for the first time.
Contributed article: About the future of climate emissions reduction in Waterloo Region workplaces.
Contributed article: A local conservation organization put out a call for help to protect endangered turtle eggs, and the community answered.
Contributed article: About the progress of climate emissions reduction in Waterloo Region workplaces, featuring #evolv1, a local net-positive building.
Contributed article: I share my tips and tricks to reducing organic waste in the kitchen.
I had the pleasure of interviewing Jenn Harper, Founder and CEO of Cheekbone Beauty Cosmetics, about her entrepreneurial journey.
The difference between search engine optimization and search engine marketing, and why you probably need both.